Since its launch in 1998, Liquid Foundation has received tremendous support as a bestseller & long seller foundation. Covering power, difficulty of collapse, natural finish, and a three-pronged desire of the foundation to support the foundation. ? If you do it smoothly spreads closely on the skin, while exhibiting high covering power, beautiful finish like pottery. ? Ultra long lasting effect semi matte finish lasts all day. – Semi-mat finish without color unevenness like pottery.